University of Cambridge - Cambridge, United Kingdom
PhD researcher in Education, Visual Arts and Tech
University College London - London, United Kingdom
Master of Science in Information Science
Dickinson College - Carlisle,PA
Bachelor of Arts - Art & Art History Major and Computer Science Minor.
Education
2021- Present
2019 - 2020
2015 - 2019
ARBOR STANDARD, London, UK
Digital Solution Manager, June 2020 - Present
Responsibilities:
Prepared digital solutions for virtual tourism, 360° Virtual Film Festival, and Live Streaming project
Conducted marketing research targeting concerts, film festivals, digital museums, galleries, theatres, and interactive virtual tourisms
Developing digital solutions for retail service, galleries and theatres
Managing UK regional channel sale research and contact
Created promotional content such as promo teasers and posters
Created panoramic content, including 360° photos, videos, 3D/VR virtual tours, and online e-commerce
Modified and redesigned UI & UX of the company’s website and software
Written branding and product promotion blogs
MOJO STUDIO: Chengdu, China
New Media Intern, June - August 2019
Responsibilities:
Created, curated and managed, all online publish content, mainly focusing on Graphic, Interior, and - Branding design sections
Created Company's Instagram, Behance, and Gooood accounts
Established our web presence to boost brand awareness
Stayed up-to-date with digital media developments
Assisted in curating, planning and organizing exhibitions
Consulted clients about design requirements
Collected appropriate background and product information
Experience
WalktheChat: Beijing, China
Marketing Research Intern, July - August 2018
Responsibilities:
Researched keywords on Chinese brands going abroad, created a landing page for a new subsidiary company named Ayestone, wrote blog replies to increase website interactions in order to spin off Ayestone
Contacted potential customers and agencies related to Chinese brands going abroad
Researched Little Red Book and PingDuoDuo to understand advertising guidelines, develope PowerPoint presentation for customers’ use
Translated English documents into Chinese and modify online courses’ content
Wrote test reports to improve user experience of the company’s online sale website
Updated job descriptions online and interview candidates on the phone
Skills
Technology - SQL, HTML, XML, Java, Audacity, iMovie, Adobe Photoshop, Lightroom, Pro Premier, Sketch on iPad, Final Cut.
Language - Chinese (native), English (fluent), French (DELF B1-B2), Japanese and Spanish (conversational).
Design - Website design (www.ayestone.com), poster design using Photoshop.
Exhibition
Dickinson College Arts Collective Show 2017, The Hollow Crown, Ceramic Sculpture
Dickinson College Studio Art Exhibition 2018, Arm Yourself, Installation and Video
Work in-progress Exhibition 2019, Chongqing Impression, Photography
Senior Thesis Exhibition : Kinky Sink 2019, Future Wave, Photography and Digital Installation